Articles

The Key to a Powerful Case Statement

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Dr. Lou Traina and JoAnn Lawrence In this interview with fundraising expert, Dr. Lou Traina, we take a deep look at donor acquisition and major gifts. The following section of…

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Skyrocket Your Social Media

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Today social media is obligatory for businesses of all kinds, including nonprofit organizations, but simply having a presence on a platform is not enough. The number of followers and the…

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How to use Text Fundraising to Raise More

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Text fundraising is a great alternative to traditional fundraising. Not only do text messages have fantastic open and response rates, your donors likely have their phones with them wherever they…

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Want to Attract New Donors? Do Your Research

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While fundraising can be a rewarding experience, it can also be a challenge, especially when trying to attract new donors. We sat down with one of the top fundraisers in…

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Tips to Skyrocket Your Social Media: Hint: Your Staff is Your Secret Weapon

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Today, social media is a necessity for businesses of all kinds, including nonprofit organizations, but simply having a presence on a platform is not enough. The number of followers and…

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Social Media Tips for Nonprofit Organizations

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Social media is an excellent free or low-cost way to increase brand awareness and connect with donors and the people you serve. Your social media presence is worth investing time…

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Preserve Your Zen Plan Ahead and Communicate Requirements Early

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One of the greatest favors you can do for yourself as you lay the groundwork of a successful grant application is to run an initial assessment of what information is…

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Successful Grant Writing: Proofread throughout the writing process

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Everyone knows what proofreading is. Simply put, proofreading is that fresh coat of paint at the end of your project, that final layer of polish you apply to ensure there…

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Successful Grant Writing: Research

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The evaluation of a potential grant opportunity can often be accompanied by its own set of challenges, and sometimes, as with any project, getting started presents the greatest hurdle. The…

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The Science and Art of Raising Major Gifts

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More than a few years back I was invited to pursue an Adult Education doctorate degree in the first cohort class piloted by Columbia University-Teachers College. The department selected 24…

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